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Suneel Gupta

Certification Keynote


Backable: Why Some Ideas Catch Fire While Others Get Ignored

Backable people are able to rally others around a new idea in a way that inspires people to action. Great leaders invest in backability, because they know it makes their people far more adaptable to addressing complex problems. As strategic advisors to the business, treasury and finance professionals must be able to effectively influence decision making to ensure their organizations are positioned to succeed. In this energizing talk, Author, Suneel Gupta, presents the surprising truth about why some ideas are embraced while others get ignored, while sharing techniques for turning a new idea into an inspiring vision that captivates attention and inspires action.


Author, Backable

Suneel Gupta is the author of the bestselling book "Backable". The book is rooted in Suneel’s journey from the "Face of Failure" for the New York Times to the "New Face of Innovation" for the New York Stock Exchange. Suneel is the founding CEO of RISE, which partnered with then first Lady Michelle Obama to deliver low-cost healthcare services to people in need. RISE was named "App of the Year" by Apple and sold in a successful exit to One Medical (NASDAQ: ONEM). Gupta later ran for U.S. Congress and now serves on faculty at Harvard University and as an emissary for Gross National Happiness between the United States and the Kingdom of Bhutan.

This keynote is sponsored by:


Access to the Certification Keynote at the AFP 2021 In-Person event is restricted to CTPs, CTP(CDs), CCMs and FPACs. The Certification Keynote at the AFP 2021 In-Person event does not require registration and is first come, first serve.

Both In-Person and Virtual attendees will be able to access the Certification Keynote via the AFP 2021 Virtual platform through December 31, 2021.

Check out the preview of Suneel Gupta's keynote below in the AFP Conversations podcast.

Backable: Why Some Ideas Catch Fire While Others Get Ignored